“In 17 classes over a two-year period, partipating dealerships across the United States increased sales associates’ six-month retention from 40% to 82%. In six months, sales associates who attended Fast Track sold twice as many cars as their counterparts who did not attend. In one year, attendees sold three times as many new cars as their counterparts who did not attend.”
Lyle Sweeter, Former National Sales Training Manager
American Honda Motor Company Inc.
Successful completion of the course final exam provides access to the Sales Professional Certificate.
GDA graduates sell three times as many cars as their counterparts. In most dealerships, the best sales person sells over 30 cars a month compared to average sales of 6 to 14 cars a month.
What’s the key? Recognizing that five different buyers of the same exact car could have five different reasons for making that decision. If you knew what their reason was before you showed the car, you would make an entirely different presentation. In short, you will learn never to show a customer a car… show a customer their car. It makes all the difference in the world.
Consultative Selling in Automotive can help you significantly increase vehicle sales and customer satisfaction.
This course will provide you with techniques for building rapport and a trusting relationship where real profitability begins. Through Establishing Rapport sales training, you will learn how to establish that connection with the customer – a rapport that makes the customer want to listen to you right at the start of the sales call – EVERY TIME!!
With Creating Interest you will discover how to deliver a message that will make people want to talk with you – and do so in a planned fashion! Even better, you will learn and practice creating all three types of interest-grabbing statements. Each technique is designed to achieve maximum effectiveness. You’ll master the techniques and create your own examples by the time you finish the course!
Imagine knowing exactly what your customers or clients want, why they want it, and how they will make their decision…before you begin your presentation. You can have this conversation with any customer and earn their preference to buy from you, locking out completion just by the way you discuss their needs.
Presenting the Solution will allow you to make your sales presentation powerful and effective. Through this innovative sales training class, you will learn how to ALIGN THE SPECIFIC FEATURES of your solution AGAINST CUSTOMER NEEDS, articulate THE BENEFITS to the customer and confirm the IMPACT OF THIS SOLUTION on the organization.
If you’re not closing sales, you could be missing these key points: What are the objectives for the sales call? How do the objectives change during the selling cycle? How will you know if you’re making progress? Regardless of the sales call objective (what you are closing for), this module on Closing for Commitment will provide the path to your desired results.
This course addresses every aspect of objection handling! Learn how to dispel some of our most instinctive reactions. Discover that there are numerous different types of objections. Understand what those objections truly mean. Acquire new skills and techniques to fully prepare you to respond to every type of objection. Begin to develop your preferred selling style in responding to customer objections. The Handling Objections course will boost your personal confidence and improve your success rate.
Build your customer base. Learn how to engage orphan customers and how to retain, resell, and get referrals from your customers.
Click here to learn more or request a customized, 3-day session for your dealership or sales team.